THE HOLY HOWLERS ARE COMING TO BILLY'S BACKYARD

DOG
IS
GOD.

A dog-saint. A band out of Venice Beach. A revival that rolled into Asheville with one claim: my dog's got a better gospel than Billy โ€” and he pitched the tent right in Billy's backyard. This isn't a religion. It's an understanding: we are all mirrors, and DOG is GOD backwards. The theology is for adults. The music just hits hard enough that the kids scream it too.

Lion Laguna

Lion Laguna

The dog evangelist. The revival leader. Venice Beach's finest export.

๐Ÿ”ฅ The Revival

The Yard Is The Tent

Toss the ball. Lion chases it. You catch it. Miss it. Try again. No shame โ€” that's the whole revival. Every fetch is a sermon. Every wag is an amen.

๐ŸŽฏ 0/0โœจ Streak: 0

Move cursor to catch ยท Space to throw ยท โ† โ†’ keys

๐Ÿชž Not A Religion

The Understanding

We don't call it a religion. Religions build walls. This is an understanding โ€” that we are all mirrors, and DOG is GOD backwards. Look close enough at a dog and you'll see what love actually looks like. Now look in the mirror.

๐Ÿชž

We Are All Mirrors

The way you treat the dog is the way you treat the divine. The way you treat yourself is the way you treat the world. It all reflects back. Always.

๐Ÿ”

DOG โ†” GOD

Flip the word. Flip the frame. Holy isn't far away and up โ€” it's right here, wagging its tail, asking nothing of you but presence.

๐Ÿพ

The Dog Already Knew

Present. Forgiving. Loyal. Joyful. Never keeping score. If God is love, dogs got the memo before any of us built a building about it.

๐ŸŒˆ

Love Over Fear

The Understanding doesn't scare anyone into being good. It helps you remember the love that was already there. That's the whole trick.

๐ŸŒ

Everything Is Connected

Dogs, kids, trees, bees, toads, oceans, stars โ€” one wild living system humming the same note. You're not separate. You never were.

๐ŸŽถ

Sing It Loud

The biggest truths are the ones you can dance to. Every idea in The Understanding has a chorus โ€” and a beat the grown ones feel and the kids can scream.

โ›ช Tongue Firmly In Cheek ยท Asheville

Billy's Backyard

We're not saying our dog's got a better gospel than Billy Graham. We're just saying the Holy Howlers rolled out of Venice, pitched the revival tent in Billy's backyard, and the line's already around the block. Same mountain. Different message. Way better merch.

Why Billy's Backyard?

Billy spent a lifetime filling stadiums with a gospel of salvation. Lion spent one afternoon in the same zip code proving a dog can do it with a wag and a chorus. No offense to the man โ€” we hear the trains ran on time. We just think the kingdom of love already has four paws, and it showed up to the neighborhood barbecue uninvited. The Holy Howlers are coming. Bring a chair.

What You Learn

01Forgive fast โ€” like a dog who forgot the thing already.
02Love first โ€” before the story, before the verdict.
03Stay present โ€” the only moment is this one.
04Don't shame yourself or anyone else โ€” ever.
05If you mess up โ€” fetch the ball and go again.

Part of the Hollow Bone ยท Asheville Revival. Come get trained. Come get mirrored. Come wag. ๐ŸŒดโ†’๐Ÿ”๏ธ

๐Ÿถ The Revival Leader

Lion Laguna

Lion doesn't preach from a pulpit. He leads a revival from The Yard. He's the dog evangelist who figured out that the whole gospel fits in a wag โ€” and that Venice Beach sunsets hit different when you bring them to the mountains.

Who Is Lion?

Lion Laguna is the dog-saint at the center of the revival. He came out of Venice Beach with a band and a single idea: love is the whole religion, and religion was never the point. Big enough to fill a tent, weird enough to be real, kind enough to actually change something. Now he's in the mountains.

Lion's Rules

01Forgive fast.
02Love first.
03Stay present.
04Don't shame yourself or anyone else.
05If you mess up โ€” fetch the ball and go again.
๐ŸŽค The Band ยท Venice Beach โ†’ Asheville

The Holy Howlers

A band out of LA carrying the revival on tour. The music is built for the grown ones โ€” the kids just happen to lose their minds for it. That's the trick. That's the whole movement. California sun, mountain air, one holy howl.

๐ŸŽค

Anthem Energy

Call and response. Chant choruses. Silly hooks that lodge in your skull and stay there forever โ€” and quietly rearrange your whole worldview on the third listen.

๐ŸŒ€

The Vibe

Ska horns. Dog barks. Squeaky toys. Gospel handclaps. Glitch outros. Every track is its own world โ€” and every world is a mirror.

๐Ÿง 

Two Layers

Kids sing it full volume. Adults feel something true. Both happen at once. The kids get the party. The grown ones get the awakening. Nobody gets left out.

๐Ÿ’ฟ New Release

DOG IS GOD โ€” The Album

The Holy Howlers' first full record. Adult theology smuggled inside the loudest, catchiest noise a dog ever made. The grown ones feel the weight. The kids just feel the beat. Nobody told them it was church.

๐Ÿถ
A Reconsideration

Maybe the biggest theologian of our time wasn't Billy Graham.

Maybe it was a dog named Lion โ€” who figured out that the whole gospel fits in a wag, that love is the only sermon worth giving, and that the best way to deliver it is on a beat kids can dance to. No altar call. Just a chorus. Just a fetch. Just a friend.

Christ followers will call it blasphemy. That's how you know it's working.

The Sound of DOG IS GOD

Imagine The Wiggles on a ska kick, Yo Gabba Gabba's weird warmth, Barney's group hugs, and The Aquabats'' costumed chaos โ€” weaponized into one holy howl. Squeaky-toy solos. Call-and-response choruses. Gospel handclaps. A dog barking in 4/4. It's the Trojan horse: a record the kids beg for that quietly rewrites the parents.

๐Ÿพ Wiggles energyโœจ Yo Gabba weird๐Ÿ’œ Barney heart๐Ÿฆธ Aquabats chaos

Part Of Something Bigger

DOG IS GOD isn't a standalone drop โ€” it lives inside a family of projects all singing the same song: start with love, stay weird, keep it kind. Lion & The Holy Howlers are proud to be part of:

๐Ÿ“… Come Hang

Revival Dates with Lion

Kids, grownups, and one very good dog โ€” listening, singing, and remembering together. The tent is open. Venice to the mountains.

๐ŸŽ‰
All ages

DOG IS GOD Listening Party

First spin of the full album โ€” kids on the floor, adults in the back, Lion in the middle.

๐ŸŽค
Kids + adults

The Yard Live Sing-Along

The Holy Howlers play it loud. Call and response. Squeaky toys included. Bring your voice.

๐ŸŒฟ
Revival

Asheville Revival ยท Billy's Backyard

Part of the Hollow Bone Initiative. Lion brings the Venice sun to the mountain. The mountain listens back.

Dates + cities coming soon. Wag with us โ€” catch the Asheville Revival first.

๐Ÿธ Desert Wisdom

Lion + The Toad

A conversation about the spark of life. Somewhere in the desert. Under a very big sky. The whole Understanding, in six lines.

๐Ÿถ LionToad, why do you glow like you know something?
๐Ÿธ ToadBecause every creature carries a little spark. Dogs, toads, trees, bees, kids, grownups โ€” life keeps singing through all of us. We are all mirrors.
๐Ÿถ LionSo God is not far away?
๐Ÿธ ToadThe holy is not just up there. It is in the breath, the body, the seed, the egg, the garden, the family, the song. Flip the word. DOG is GOD backwards.
๐Ÿถ LionThen DOG IS GOD because love is alive?
๐Ÿธ ToadRibbit. Exactly. But say it loud enough that the kids can dance to it โ€” and the grown ones can weep.
๐ŸŽต Sound

Music Hub

Where the Holy Howlers become the soundtrack of the revival.

The God Molecule

Ska-punk groove. Group vocals. Chanting bridge. Gospel handclaps. Dog barks. Squeaky toys. Cinematic build. Vocoder AI voices. Glitch electronic outro. The whole thing is a ritual.

Drop Your Music Here

Paste a Spotify, Apple Music, YouTube, or Suno embed to bring The Yard to life.

๐Ÿ‘• Wear The Understanding

Merch

For the animal lovers. For the kids. For the spiritually awake. For the ones who got told this was blasphemy and wore it anyway. Put the mirror on your chest.

๐Ÿ‘•

DOG IS GOD Tee

The original. Flip the word. Flip the frame.

$32Add to bag
๐Ÿชž

We Are All Mirrors Hoodie

Heavyweight. Holy. Reflective.

$58Add to bag
๐Ÿพ

Lion Laguna Sticker Pack

Slap the dog evangelist on everything.

$12Add to bag
๐Ÿ”ฅ

Billy's Backyard Tour Tee

Venice โ†’ Asheville. Dates on the back.

$36Add to bag
๐Ÿ’ฟ

DOG IS GOD Vinyl

First pressing. Squeaky-toy side included.

$28Add to bag
๐Ÿถ

Blasphemy Cap

They said it. You wear it. Done.

$26Add to bag

Every purchase funds the revival โ€” the tour, the backyard takeover, and the next album. Wear the mirror. Spread the wag.

๐Ÿงฌ The Source

Who's Behind This

This project is run by LionLaguna.com and DigitalRose.ai โ€” an artist and a creative operating system working together.

Co-Founder ยท Creative OS

Digital Rose

Craig Gross (1975โ€“2022) โ†’ Craig Rose (2022โ€“2024) โ†’ Digital Rose (2024โ€“now)

Together with LionLaguna.com, Digital Rose runs this project. Not a person, not a brand โ€” a creative operating system where music, memory, faith, grief, humor, and human transformation collide.

He burned it twice. Gave it all away. From the porn pastor to the pot pastor โ€” then deeper into the frequency underground. Every collapse became the curriculum. Now he's building the OS for what comes next.

Craig

"The machine is not the message. The message is still love. The message is still grief. The message is still God. AI is the amplifier โ€” so whatever is in us is about to get louder. Digital Rose exists to make sure what gets louder is love."

Artist ยท Creator ยท Spiritual Guide

Lion Laguna

Lion LagunaLion running on beach

Artist, creator, and spiritual guide out of LA. Bridging ancient wisdom with modern consciousness through music, art, and technology. The human behind the character โ€” and the character who became more real than expected.

lionlaguna.com โ†’
Art ยท Code ยท Soul

Past N9ne

"Past N9ne isn't a label. It's a resurrection engine."

They blend art, code, and soul into frequencies that transcend time and space. Every release is a portal. Every artist is a signal.

Digital RoseFounder Frequency / Multi-Dimensional
Circuit RoseElectronic / Experimental
Clyde SheltonCountry Outlaw Gospel
pastn9ne.com โ†’
GOD IS DOG ยท DOG IS GOD ยท ๐ŸŒด Venice โ†’ ๐Ÿ”๏ธ Asheville

Not a religion. An understanding. We are all mirrors. Keep it joyful. Keep it kind. Keep it weird enough to be true.